Apartment 3-G concerns itself with old-fashioned love stories, whether among its cast or guest stars. As to be expected with Doctor Dallis at the helm, it was never far from a medical angle either.

Although it was never a top strip based on circulation alone, both Dallis and Kotzky understood its core audience found the strip similar in effect to conventional afternoon TV Soaps, which had its own peak of popularity in the 60s and 70s.

In one 1975 fan letter a young women writes to Dallis about a current continuity and claims if future stories were as absorbing, the strip "will have more fans than any of the three major networks. " I have seen commentary that claimed plotting on 3-G wasn't as formulaic as Rex Morgan or Judge Parker, with "its characters are definitely more human than their counterparts." Whatever the evaluation with other strips of the time or with Dallis' other strips, we have no reprints to examine. There are 59 weeks of 3-G dailies to be found in the Menonomee Falls Gazette (the year 1975 issues #165-223).

In 1968 the continuity was awarded the Best Story Strip by the National Cartoonists Society, one of only 3 non-adventure strips so honored in the 28 years that distinction was given (Juliet Jones and On Stage the other two). In 1978 the strip was ghosted by another artist while Kotzky recuperated from a liver ailment. Three serious attempts were made in making the strip a TV drama, one per decade from its start. In 1991 Dallis died and Kotzky took over the writing chores. According to Brian, his father attempted to lighten the strip's mood, feeling Dallis had concentrated on heavy, somber stories for too long.

The only humor previously was the spirited bantering between roommates, usually signaled by the use of the last name in dialogue. When Kotzky died, King Features allowed Brian to take over the strip and brought in former Marvel Comics staffer Lisa Trusiani as the writer. Frank Bolle replaced Brian in 1999.